Traffic refers to the number of visitors that visit your website or a specific webpage. Marketing efforts, many times, are focused on increasing the number of visits to help increase sales or qualified leads.
Not all traffic is good traffic. Because Sometimes people visit a webpage and leave/exit soon after. While tracking website metrics, Account Managers also look at things like the amount of time on a page, and how many pages a user visits. This is done to understand if that user is actually engaging with the content or not.
What types of traffic are there?
There are four main types: Direct,Organic,paid , and Referral Traffic.
Let’s dive into one of them for more detail…
Organic Traffic
What is organic traffic?
Organic traffic are visits to your website gained through the organic search results.
What are organic search results?
Organic search results are the results that show for a query below paid “ads” in Google.
Visit our website for more articles.
.png)
.png)
.jpeg)
.jpeg)